Aubia Communications
  • Not just for the big guys: Public relations for small business
  • Pursuing opportunities: Interview with professional development expert
  • Making the grade: The most beneficial college courses for public relations
  • Changes in APR: How the credential is being revamped
  • Follow the arc: How to structure your business story
  • Proving the worth: How to make a public relations measurement and evaluation plan
  • Earn a seat at the table: Public relations in business
  • 公共關係: Public Relations in China
  • Branding the Authentic You: Establishing your personal brand
  • Protecting your intellectual property (Part 2): Trademark

12 things you need to know about working with Aubia Communications

Published July 24, 2012 at 2:46 pm - 3 Comments

This will be one of the hardest blog posts I’ve written thus far. There is an old adage in Public Relations that practitioners are great at telling the story of others, just not so much about ourselves. However, it’s important for my clients to know who they get when they’re working with Aubia Communications. This [...] IWEBIX Webdesign

Working with your consultant: Understanding the quirks of PR

Published August 14, 2012 at 9:05 am - No Comments

Working with Public Relations professionals is a smart way to improve your business. However, we PR folks have our characteristics that clients may not always appreciate. Like all professionals, PR practitioners have their own jargon and methods to get the best results, and it’s important to understand what’s behind those idiosyncrasies to get the most [...]

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